Recruitment consultancy agencies just like any other companies need to marketing and showcase their excellence in order to build their brand and to attract new customers and business which in turn drives revenue growth. There are of course many ways that companies can choose to adopt in order to develop and execute [digital] marketing strategies. We do know some of the more traditional methods that employment recruitment companies make use of to market themselves such as registering on the major job recruitment boards or portals.
Companies can visit these website portals and choose which recruitment agency to use as they wish to hire new staff or on the other hand; candidates looking for work can choose which hiring agency to work with as they look to find their dream job. Now, as we see that the reputation of companies have a major bearing on how they are viewed which has a direct correlation to the amount of business that comes in via referals, social media as well as search engine marketing.
With that said we do understand that Google Business Reviews can play a major part in bring in new not only new employees looking for a new job but also for companies that are looking for a recruitment agency that they can pass on the responsibilities to for bringing in suitable candidates to.
As companies focus more and more on their core competencies they look to use expert recruitment consultancies in order to find suitable candidates that will be selected for final interviews for the particular job position in question. It is with that in mind that we believe that employment recruitment agencies will be able to extract more from their digital marketing by making the most of collecting positive Google Business Reviews from the many candidates that they help to find employment.
On the other hand of the equation the employment agencies will be able to benefit if they were to collate positive reviews within Google Search from Human Resources Personnel or Hiring Managers from the hiring companies that will in turn be displayed within the Google Search Engine Listings for Recruitment Consultancies within a particular location or maybe for a particular market sector – such as finance, marketing or information technology.
Now when we here at Capid Houser go out and perform some top level marketing research and compare the quantity of Google Reviews that appear within the search results for various recruitment consultancies and compare this to the quantity of candidates that they have placed [this can run into the hundreds or thousands].
Now upon looking at the results of the research we have noted that there is often not a very close correlation with the amount of Google Business Reviews that have been left for the company within their google accounts by candidates they have serviced – this is when compared to the vast amounts of candidates that they employment agency has actually placed successfully within corporations that hired them for that exact purpose.
This is where making use of defined process and strategies within the recruitment employment agency comes into play which will see them as a matter of process ask happy employees as well as human resources personnel & hiring managers to leave positive google reviews for the excellence in service that they have received.
Our Social Media Tips For Recruitment Agencies is to take a close look at our Essential digital marketing for recruitment agencies platform in the form of BestBusinessReviews.co.uk which provides employment agencies with the ability to …
Collect Positive Google Business Reviews, Learn Valuable Customer Feedback & Share Their Excellence On Social Media
… all as a matter of process – which is the key point being made here. The recruitment consultants are no longer leaving their digital marketing to chance by actively seeking out feedback from satisfied customers.